Easee, the Norwegian smart EV charging technology company, announced today the appointment of Steven Frost as its new head of automotive, reinforcing the company’s commitment to accelerating electrification across fleet operations of all sizes.
In this new role, Steven will lead the development and expansion of Easee’s dedicated fleet and automotive offerings. He will support customers from small- and medium-sized enterprises to national enterprise fleets and automotive partners. His focus will be on delivering simple, cost-effective and intelligent EV charging systems for home workplace and depot environments. The, company says that these products will scale with the changing needs of commercial operators and vehicle providers.
This strategic appointment arrives at a time when the automotive and fleet industries across Europe are under increasing pressure to electrify, while maintaining operational efficiency and controlling costs. Easee says its approach centres on scalable infrastructure smart energy management and easy deployment.
With over two decades of automotive industry experience, Steven has a track record of driving revenue growth, expanding solution portfolios and delivering customer-focused innovation. His experience spans traditional automotive software and emerging electrification ecosystems, making him well-suited to lead Easee’s fleet and automotive strategy.
Easee’s route to fleet electrification
Steven Frost, head of automotive at Easee, said: “Fleet electrification represents a significant opportunity, with more businesses investing in EVs and charging infrastructure as part of their decarbonisation strategies. However, it also introduces new operational complexity, particularly as organisations are often making or changing processes as well as learning along the way, as they change their traditional vehicles to electric.
“Why I wanted to be part of Easee is its strong reputation, diverse product portfolio, and ability to simplify that complexity through technology – whether that’s at home, in the workplace or at depot level.
“My focus will be on building solutions that work simply and seamlessly for business fleet operators of every shape, size to deliver a great experience for drivers, enabling reliable home charging and providing efficient, cost-controlled infrastructure across the wider estate. It’s about giving businesses the confidence to electrify quickly and practically, without compromising the bottom line.”
Anthony Fernandez, CEO of Easee, said: “Steven joins Easee at an important time for both our business and the wider fleet market. As more organisations move to electrify, they need solutions that are simple to deploy, commercially viable and built to scale. Steven’s experience will be instrumental as we continue to strengthen our offering for fleet customers across Europe.”
