Multi-tasking BEST Advertising Director Hugh Cullimore steers his way down river and reports from this year's first major lead-acid event – BCI.
They call New Orleans 'The Big Easy' because of its easy going lifestyle. But how would delegates to the 117th BCI Convention find their week at this popular location – hard work, or a stroll by the river?
Initial indications were that this would be a good conference, with over 325 delegates registered – more than last year, possibly because of the demise of the IBMA Show. The organisation was professional and seamless as . . .
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